Semrush Blog | SEO, SEM, AI Search, & Content Strategy
Our top tips on how to use Google search include using search operators and content and date filters. An llms.txt file is designed to help large language models (LLMs) better understand the content on your site. Follow our checklist to optimize the technical side of your site and improve your search rankings. Breadcrumbs are a trail of text links showing users the path to the page they’re currently on. Learn how to spot rising queries, validate them with Semrush, and turn Google Trends spikes into results. Learn how to use a robots.txt file to control the way your website is crawled and prevent SEO issues.